{"id":1440,"date":"2021-01-19T00:00:00","date_gmt":"2021-01-18T16:00:00","guid":{"rendered":"https:\/\/manychat.com.hk\/?p=1440"},"modified":"2020-08-13T00:02:30","modified_gmt":"2020-08-12T16:02:30","slug":"%e4%bf%83%e9%80%b2facebook%e6%bd%9b%e5%9c%a8%e5%ae%a2%e6%88%b6%e5%a2%9e%e9%95%b7%e7%9a%846%e7%a8%ae%e7%b0%a1%e4%be%bf%e6%96%b9%e6%b3%95","status":"publish","type":"post","link":"https:\/\/manychat.com.hk\/en\/%e4%bf%83%e9%80%b2facebook%e6%bd%9b%e5%9c%a8%e5%ae%a2%e6%88%b6%e5%a2%9e%e9%95%b7%e7%9a%846%e7%a8%ae%e7%b0%a1%e4%be%bf%e6%96%b9%e6%b3%95\/","title":{"rendered":"6 easy ways to boost Facebook's potential customer growth"},"content":{"rendered":"

\"\"<\/p>\n

Anyone can post on Facebook. But to generate potential customers and do well, that is another matter.<\/p>\n

There seem to be many ways you can spend time on Facebook to expand your audience. Some are time-consuming, very expensive, or require technical understanding.<\/p>\n

For marketers, solving all problems at once is not the best way to drive growth on social media. Not only will you spend too much time shooting in the dark, but you will also have undesirable results.<\/p>\n

A better way is to start with some simple wins, which will increase your Facebook potential customers. Refine them, see what they do, and then improve the strategy for driving prospects and sales.<\/p>\n

In order to quickly win today\u2019s potential customers, you can use one or all of the following six methods to attract your target audience and get more potential customers.<\/p>\n

1. Invest in click-to-credit advertising<\/h2>\n

If you want to increase potential customers on Facebook, please consider placingClick messenger ad<\/a>. These can help you reach your target audience faster by creating different custom audiences.<\/p>\n

Some of the high-value audiences you can use in your campaigns include:<\/p>\n

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  1. Lookalike audience based on your main revenue-generating customers<\/li>\n
  2. A "custom audience" for people who view products but don't add them to the shopping cart.<\/li>\n
  3. A custom audience based on users who added a shopping cart to the product but did not purchase the product<\/li>\n<\/ol>\n

    To5 napkin burgers<\/a>Take for example. The Manhattan-based burger chain hopes to attract new local customers to the restaurant and build a database of interested customers for future marketing.<\/p>\n

    Instead of running traditional news feed ads to target pages to acquire new potential customers, they ran click messenger ads to contact potential customers in real time.<\/p>\n

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    \"Click<\/figure>\n<\/div>\n

    5 Napkin Burger\u2019s campaign was held from December 11, 2018 to January 31, 2019, helping it to connect with new target audiences and maximizing their spending on Facebook\u2019s potential customers. The results include:<\/p>\n