{"id":1191,"date":"2023-06-08T11:57:51","date_gmt":"2023-06-08T03:57:51","guid":{"rendered":"https:\/\/manychat.com.hk\/?post_type=docs&#038;p=1191"},"modified":"2023-10-29T17:19:55","modified_gmt":"2023-10-29T09:19:55","password":"","slug":"nikmit%e5%a6%82%e4%bd%95%e4%bd%bf%e7%94%a8manychat%e5%b1%95%e7%a4%ba%e6%96%b0%e7%94%a2%e5%93%81%e4%b8%a6%e5%a2%9e%e5%8a%a024200%e7%be%8e%e5%85%83%e7%9a%84%e9%8a%b7%e5%94%ae%e9%a1%8d","status":"publish","type":"docs","link":"https:\/\/manychat.com.hk\/zh\/docs\/nikmit%e5%a6%82%e4%bd%95%e4%bd%bf%e7%94%a8manychat%e5%b1%95%e7%a4%ba%e6%96%b0%e7%94%a2%e5%93%81%e4%b8%a6%e5%a2%9e%e5%8a%a024200%e7%be%8e%e5%85%83%e7%9a%84%e9%8a%b7%e5%94%ae%e9%a1%8d\/","title":{"rendered":"Nikmit\u5982\u4f55\u4f7f\u7528ManyChat\u5c55\u793a\u65b0\u7522\u54c1\u4e26\u589e\u52a024,200\u7f8e\u5143\u7684\u92b7\u552e\u984d"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1192\" src=\"https:\/\/manychat.com.hk\/wp-content\/uploads\/2020\/06\/Nikmit-Case-Study.png\" alt=\"\" width=\"1200\" height=\"575\" srcset=\"https:\/\/manychat.com.hk\/wp-content\/uploads\/2020\/06\/Nikmit-Case-Study.png 1200w, https:\/\/manychat.com.hk\/wp-content\/uploads\/2020\/06\/Nikmit-Case-Study-980x470.png 980w, https:\/\/manychat.com.hk\/wp-content\/uploads\/2020\/06\/Nikmit-Case-Study-480x230.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/p>\n<h2>\u7e3d\u89bd<\/h2>\n<p><a href=\"https:\/\/nikmit.mk\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nikmit<\/a>\u662f\u99ac\u5176\u9813\u7684\u96fb\u5b50\u5546\u52d9\u5e02\u5834\uff0c\u70ba\u6d88\u8cbb\u8005\u63d0\u4f9b\u5728\u7dda\u96f6\u552e\u8cfc\u7269\u670d\u52d9\u3002Nikmit\u64c1\u6709\u4e0d\u65b7\u589e\u52a0\u7684\u7522\u54c1\u7dda\u76ee\u9304\uff0c\u5305\u62ec\u670d\u88dd\u3001\u500b\u4eba\u8b77\u7406\u7528\u54c1\u3001\u6d88\u8cbb\u96fb\u5b50\u7522\u54c1\u3001\u5eda\u623f\u7528\u54c1\u548c\u5bb6\u5ead\u88dd\u98fe\u7528\u54c1\u3002<\/p>\n<p>\u8a72\u516c\u53f8\u4f9d\u9760Facebook\u5ee3\u544a\u4f86\u5be6\u73fe\u6d41\u91cf\u76ee\u6a19\uff0c\u4e26\u589e\u52a0\u4e86\u81ea\u7136\u5e16\u5b50\u4f86\u5f15\u8d77\u8208\u8da3\u4e26\u5c55\u793a\u65b0\u7522\u54c1\u3002\u4f46\u662f\u4ed6\u5011\u6c92\u6709\u5f97\u5230\u4ed6\u5011\u5e0c\u671b\u7684\u56de\u5831\u3002<\/p>\n<p>Nikmit\u8207Roccad\u7684\u5ba2\u6236\u7d93\u7406\u548c\u5ba2\u6236\u7b56\u7565<a href=\"http:\/\/www.roccad.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u5e2b<\/a>\u00a0Goran Nikolov\u5408\u4f5c\uff0c\u4ee5<a href=\"https:\/\/manychat.com\/blog\/brand-awareness-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6<\/a>\u4e26\u63a8\u52d5\u96f6\u552e\u5546\u51ac\u5b63\u7522\u54c1\u7cfb\u5217\u7684\u65b0\u92b7\u552e\u3002\u901a\u904e\u70ba\u4e0d\u540c\u7684\u7522\u54c1\u7dda\u6295\u653e\u9ede\u64ca\u5373\u4fe1\u5ee3\u544a\uff0c\u5efa\u7acb\u8a02\u6236\u5217\u8868\u4e26\u4f7f\u7528\u8d0a\u52a9\u4fe1\u606f\u9032\u884c\u91cd\u65b0\u5b9a\u4f4d\uff0c\u8a72\u516c\u53f8\u70ba\u8a72\u5e02\u5834\u5275\u9020\u4e8624,200\u7f8e\u5143\u7684\u984d\u5916\u6536\u5165\uff0c\u5ee3\u544a\u652f\u51fa\u56de\u5831\u7387\uff08ROAS\uff09\u9054\u523020\u500d\u3002<\/p>\n<h2>\u7d50\u679c<\/h2>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9109 lazyload aligncenter\" src=\"https:\/\/manychatcomblog9a70c.zapwp.com\/q:intelligent\/retina:false\/webp:false\/w:1024\/url:https:\/\/manychat.com\/blog\/wp-content\/uploads\/2020\/04\/Results--1024x363.png\" sizes=\"\" srcset=\"\" alt=\"\u500b\u6848\u7814\u7a76\u7d50\u679c\" width=\"512\" height=\"182\" \/><\/figure>\n<\/div>\n<h2>\u554f\u984c<\/h2>\n<p>Nikmit\u7684Facebook\u5ee3\u544a\u7b56\u7565\u5074\u91cd\u65bc\u589e\u52a0\u81ea\u7136\u5e16\u5b50\u548c\u904b\u884cFacebook\u4ea4\u901a\u5ee3\u544a\u4ee5\u63d0\u9ad8\u7522\u54c1\u77e5\u540d\u5ea6\uff0c\u4f46\u4e26\u672a\u7372\u5f97\u4ed6\u5011\u5e0c\u671b\u7684\u7d50\u679c\u3002\u8a72\u516c\u53f8\u5fc5\u9808\u5728\u6b63\u78ba\u7684\u53d7\u773e\u9762\u524d\u5c55\u793a\uff0c\u4e26\u8207\u4ed6\u5011\u9032\u884c\u5c0d\u8a71\u4ee5\u5e6b\u52a9\u63d0\u9ad8\u77e5\u540d\u5ea6\u548c\u92b7\u552e\u91cf\u3002<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-9119 lazyload aligncenter\" src=\"https:\/\/manychatcomblog9a70c.zapwp.com\/q:intelligent\/retina:false\/webp:false\/w:640\/url:https:\/\/manychat.com\/blog\/wp-content\/uploads\/2020\/04\/quote-from-goran-2-1.png\" sizes=\"\" srcset=\"\" alt=\"\" \/><\/figure>\n<h2>\u4ed6\u5011\u7684\u76ee\u6a19<\/h2>\n<p>Nikmit\u5e0c\u671b\u66f4\u597d\u5730\u5c55\u793a\u7522\u54c1\u7dda\uff0c\u4e26\u901a\u904e<a href=\"https:\/\/manychat.com\/blog\/what-is-chat-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u804a\u5929\u71df\u92b7<\/a>\u8207\u65b0\u53d7\u773e\u5efa\u7acb\u95dc\u4fc2\u3002<\/p>\n<h2>\u65b9\u6cd5<\/h2>\n<ul>\n<li><strong>\u5b9a\u4f4d\u5230Facebook JSON\u5ee3\u544a\u4ee5\u5efa\u7acb\u8a02\u6236\u5217\u8868\uff1a<\/strong>\u00a0Goran\u91dd\u5c0d45\u6b72\u4ee5\u4e0a\u7684\u7537\u6027\u548c\u5973\u6027\u6295\u653e\u4e86Facebook\u5ee3\u544a\u3002\u7531\u65bcGoran\u6295\u653e\u4e86\u91dd\u5c0d\u591a\u500b\u7522\u54c1\u7cfb\u5217\u7684\u5ee3\u544a\uff0c\u56e0\u6b64Goran\u6839\u64da\u8207\u6240\u6295\u653e\u7522\u54c1\u76f8\u95dc\u7684\u53d7\u773e\u7279\u5fb5\u548c\u8208\u8da3\u4f86\u5b9a\u4f4d\u3002<\/li>\n<li><strong>\u81ea\u52d5\u9032\u884c\u5c0d\u8a71\u7684ManyChat\u95dc\u9375\u5b57\uff1a<\/strong>\u6f5b\u5728\u5ba2\u6236\u9ede\u64ca\u5ee3\u544a\u5f8c\uff0c\u5c31\u6703\u7372\u5f97\u4e0d\u540c\u7684\u5feb\u901f\u56de\u8907\u9078\u9805\u3002\u9078\u64c7\u7b54\u5fa9\u5f8c\uff0c\u8cfc\u7269\u8005\u5c07\u6839\u64da\u4ed6\u5011\u7684\u7b54\u5fa9\u9032\u5165\u5176\u4ed6\u57f9\u80b2\u6d3b\u52d5\u3002<\/li>\n<li>\u4f7f\u7528\u8d0a\u52a9\u5546\u6d88\u606f\u9032\u884c\u91cd\u65b0<strong>\u5b9a\u4f4d\uff1a<\/strong>\u00a0Goran\u4f7f\u7528\u8d0a\u52a9\u5546\u6d88\u606f\u4ee5\u6240\u6709\u51ac\u5b63\u7522\u54c1\u7684\u6e05\u5009\u512a\u60e0\u91cd\u65b0\u5438\u5f15\u8a02\u6236\u3002\u8cfc\u7269\u8005\u88ab\u767c\u9001\u5230\u767b\u9304\u9801\u9762\u4ee5\u700f\u89bd\u6574\u500b\u96c6\u5408\uff0c\u7136\u5f8c\u8fd4\u56deMessenger\u9032\u884c\u4ed8\u6b3e\u3002<\/li>\n<li><strong>\u61c9\u7528\u7a0b\u5e8f\u5167Messenger\u652f\u4ed8\uff1a<\/strong>\u5728\u99ac\u5176\u9813\uff0c\u4eba\u5011\u66f4\u559c\u6b61\u901a\u904eMessenger\u548c\u6578\u5b57\u9322\u5305\u800c\u975e\u7db2\u7ad9\u9032\u884c\u652f\u4ed8\u3002Goran\u901a\u904e\u5141\u8a31\u4eba\u5011\u5728\u804a\u5929\u7a97\u53e3\u4e2d\u5b8c\u6210\u8cfc\u8cb7\u4f86\u5229\u7528\u9019\u7a2e\u504f\u597d\u3002<\/li>\n<\/ul>\n<h2>\u4f7f\u7528JSON\u5ee3\u544a\u69cb\u5efa\u8a02\u6236\u5217\u8868<\/h2>\n<p>Goran\u958b\u5c55\u4e86<a href=\"https:\/\/manychat.com\/blog\/nurture-campaigns\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u9818\u5c0e\u57f9\u8a13\u6d3b\u52d5\uff0c<\/a>\u4ee5\u5e6b\u52a9\u96fb\u5b50\u5546\u52d9\u96f6\u552e\u5546\u5728\u5176\u5546\u5e97\u4e2d\u958b\u5c55\u51ac\u5b63\u6e05\u5009\u5927\u7529\u8ce3\u3002\u8a72\u6d3b\u52d5\u9996\u5148\u901a\u904e\u5ee3\u544a\u5b9a\u4f4d\u5411\u5408\u9069\u7684\u53d7\u773e\u5c55\u793a\u5408\u9069\u7684\u7522\u54c1\uff0c\u4e26\u64f4\u5927\u8a02\u6236\u5217\u8868\u4ee5\u9032\u884c\u9032\u4e00\u6b65\u7684\u4ea4\u6d41\u3002<\/p>\n<p>\u201c\u5728\u70ba\u5ba2\u6236\u5efa\u7acb\u8a02\u6236\u5217\u8868\u6642\uff0c\u6211\u5011\u5f88\u5c11\u63d0\u4f9b\u5831\u50f9\uff0c\u201d Goran\u544a\u8a34\u6211\u5011\uff0c\u201c\u5c0d\u65bcNikmit\uff0c\u6211\u5011\u60f3\u4e86\u89e3\u4ed6\u5011\u611f\u8208\u8da3\u7684\u7522\u54c1\uff0c\u8b93\u4ed6\u5011\u8a02\u95b1\uff0c\u7136\u5f8c\u57f9\u80b2\u8207\u5e8f\u5217\u7684\u95dc\u4fc2\u3002\u5728\u901a\u904e\u91cd\u65b0\u5b9a\u4f4d\u5ee3\u544a\u548c<a href=\"https:\/\/manychat.com\/blog\/facebook-sponsored-messages\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u8b9a\u52a9\u4fe1\u606f<\/a>\u5efa\u7acb\u95dc\u4fc2\u4e4b\u5f8c\uff0c\u6211\u5011\u6703\u63d0\u4f9b\u5831\u50f9\uff0c\u201d\u4ed6\u89e3\u91cb\u8aaa\u3002<\/p>\n<p>Goran\u6e2c\u8a66\u4e86\u591a\u7a2e<a href=\"https:\/\/support.manychat.com\/support\/solutions\/articles\/36000000741-how-to-set-up-manychat-growth-tools\" target=\"_blank\" rel=\"noreferrer noopener\">ManyChat\u589e\u9577\u5de5\u5177<\/a>\uff0c\u4f46\u767c\u73fe\u6548\u679c\u6700\u597d\u7684\u662f<a href=\"https:\/\/support.manychat.com\/support\/solutions\/articles\/36000003004-facebook-ads-json\" target=\"_blank\" rel=\"noreferrer noopener\">JSON\u5ee3\u544a<\/a>\u3002\u5ee3\u544a\u8a2d\u7f6e\u70ba\u5177\u6709\u201c\u767c\u9001\u6d88\u606f\u201d\u76ee\u6a19\u548c\u201c\u4e86\u89e3\u8a73\u60c5\u201d\u865f\u53ec\u6027\u7528\u8a9e\u3002<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/lh3.googleusercontent.com\/Lh8wf0-s4al-oZmMaMlBSQelvmjtplRY9sVdy4jMJcsB_vhsraFQbyaFZj1EWSAbPeLFMhNBupVCl2HXwS7GcAOyouJ92Puk--XNWEnzd1TLcWnMaxbMhJnCGyDIJD5oeW3Fgg5m\" alt=\"\u7528\u65bcFacebook\u5ee3\u544a\u6d3b\u52d5\u7684\u793a\u4f8b\u5ee3\u544a\" width=\"436\" height=\"800\" \/><\/figure>\n<\/div>\n<p>\u4e00\u65e6\u6f5b\u5728\u5ba2\u6236\u9ede\u64ca\u4e86\u5ee3\u544a\uff0c\u4ed6\u5011\u5c31\u6703\u88ab\u767c\u9001\u5230Messenger\u5c0d\u8a71\u4e2d\uff0c\u4e26\u88ab\u6dfb\u52a0\u5230\u6301\u7e8cX\u5929\u7684\u5f8c\u7e8c\u5e8f\u5217\u4e2d\u3002<\/p>\n<p>Goran\u89e3\u91cb\u8aaa\uff1a\u201c\u81ea\u52d5\u5316\u5e8f\u5217\u662f\u975e\u5e38\u4e0d\u523a\u6fc0\u7684\uff0c\u6211\u5011\u767c\u9001\u4e86\u8207\u7522\u54c1\u6709\u95dc\u7684\u6709\u7528\u5167\u5bb9\u7684\u7d44\u5408\uff0c\u4e26\u5e6b\u52a9\u56de\u7b54\u4e86\u4ed6\u5011\u5c0d\u6240\u6d89\u53ca\u7522\u54c1\u7684\u4efb\u4f55\u7591\u554f\u3002\u201d\u00a0Nikmit\u7684\u92b7\u552e\u5718\u968a\u5229\u7528<a href=\"https:\/\/manychat.com\/blog\/how-to-use-manychat-live-chat\/\" target=\"_blank\" rel=\"noreferrer noopener\">ManyChat\u7684\u5be6\u6642\u804a\u5929<\/a>\u548cNikmits\u7684\u5be6\u6642\u92b7\u552e\u4ee3\u8868\u4f86\u5be6\u6642\u56de\u7b54\u611f\u8208\u8da3\u7684\u8cb7\u5bb6\u554f\u984c\u4e26\u5e6b\u52a9\u9f13\u52f5\u92b7\u552e\u3002<\/p>\n<p>\u95dc\u9375\u5b57\u5728\u5e6b\u52a9\u516c\u53f8\u81ea\u52d5\u5316\u5927\u90e8\u5206\u925b\u57f9\u990a\u904e\u7a0b\u4e2d\u767c\u63ee\u4e86\u91cd\u8981\u4f5c\u7528\u3002\u201c\u6211\u5011\u70ba\u6709\u4eba\u5f9e\u5ee3\u544a\u4e2d\u9032\u5165Messenger\u5c0d\u8a71\u6642\u8a2d\u7f6e\u4e86\u5feb\u901f\u7b54\u590d\uff0c\u201d Goran\u544a\u8a34\u6211\u5011\uff0c\u201c\u9019\u4f7f\u6211\u5011\u80fd\u5920\u6839\u64da\u4ed6\u5011\u6b63\u5728\u5c0b\u627e\u6216\u9700\u8981\u7684\u4fe1\u606f\u5c07\u4ed6\u5011\u767c\u9001\u5230\u7279\u5b9a\u7684\u6d41\u7a0b\u3002\u9019\u5c0d\u65bc\u516c\u53f8\u548c\u8cfc\u7269\u8005\u4f86\u8aaa\u90fd\u66f4\u52a0\u65b9\u4fbf\uff0c\u56e0\u70ba\u8cfc\u7269\u8005\u53ef\u4ee5\u66f4\u5feb\u5730\u5be6\u73fe\u76ee\u6a19\u3002\u201d<\/p>\n<h2>\u4f7f\u7528\u91cd\u65b0\u5b9a\u5411\u548c\u8b9a\u52a9\u6d88\u606f\u4f86\u4fc3\u9032\u92b7\u552e<\/h2>\n<p>\u7531\u65bc\u96fb\u5b50\u5546\u52d9\u5546\u5e97\u91dd\u5c0d\u4e0d\u540c\u985e\u578b\u7684\u7522\u54c1\u9032\u884c\u4fc3\u92b7\uff0c\u56e0\u6b64Goran\u8a2d\u7f6e\u4e86<a href=\"https:\/\/manychat.com\/blog\/retargeting-ads-for-beginners\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u91cd\u65b0\u5b9a\u4f4d\u5ee3\u544a<\/a>\uff0c\u8a72<a href=\"https:\/\/manychat.com\/blog\/retargeting-ads-for-beginners\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u5ee3\u544a<\/a>\u5c07\u6839\u64da\u611f\u8208\u8da3\u7684\u5ba2\u6236\u5728\u539f\u59cbJSON\u5ee3\u544a\u4e2d\u7684\u884c\u70ba\u5411\u5176\u5c55\u793a\u7522\u54c1\u3002\u5982\u679c\u8cfc\u7269\u8005\u4e0d\u7acb\u5373\u8cfc\u8cb7\u7522\u54c1\uff0c\u90a3\u9ebc\u4ed6\u5011\u5728Facebook\u65b0\u805e\u63d0\u8981\u4e2d\u5c31\u6703\u770b\u5230\u985e\u4f3c\u7684\u7522\u54c1\u3002<\/p>\n<p>\u96a8\u8457Nikmit\u7684\u6de1\u5b63\u4f86\u81e8\uff0cGoran\u5411\u516c\u53f8Messenger\u901a\u8a0a\u9304\u767c\u9001\u4e86\u8d0a\u52a9\u4fe1\u606f\uff0c\u4e26\u9032\u884c\u4e86\u6e05\u5009\u4fc3\u92b7\u3002<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/lh6.googleusercontent.com\/ngS7XTID5KgIKBCve2W798x95GKycAb1vgy8BjTRNFlXjhymGBauNY5BW8xkg9sOkBSPlMEfWsCr74GUp3uF6IklHsSaaCY8CdHY9DgYDzQn25M7SvZtPvrAFRqpOcw5Bl_qEHuQ\" alt=\"\u8d0a\u52a9\u6d88\u606f\u7528\u65bc\u8ddf\u9032\" width=\"540\" 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