by Michelle | Nov 30, 2022 | Guides and resources, Updates, Social media marketing, Chat marketing
“The saying ”good news travels fast" is absolutely true, especially in word-of-mouth marketing (WOM). In fact, word-of-mouth marketing may be one of the most influential forms of marketing for enhancing brand reputation and awareness. Consider this: Are you more likely to make a purchase decision based on a salesperson shouting at you over the phone, or because your best friend in your ear says you just have to try something because you will absolutely love it? The power of word-of-mouth marketing has been effective since the early days of advertising and has reached new heights in the digital age. Now, there are countless ways to spark WOM buzz. 1. Referral friend discounts It is hard to find a brand that has not adopted a referral friend word-of-mouth strategy. The idea behind this strategy is to encourage loyal customers to refer friends and provide some sort of discount or incentive to both the customer and the referrer.
by Michelle | Jan 26, 2021 | Lead generation
Your Facebook business page is the holy grail of your Facebook marketing strategy. Think of it as your business’s digital storefront, but more than 2 billion people can walk into your home at any time. Although "so-so" pages are feasible, consider that two-thirds of all Facebook users in the world say they visit small business pages at least once a week. If your Facebook page does not meet the standard, you may lose new revenue from your business. From the cover photo and design to the content on the page, if you don’t have a strong Facebook page, you won’t attract more viewers. So whether you are new to social media or want to improve your existing fan page, please try the following 10 "...
by Michelle | Jan 19, 2021 | Lead generation
Anyone can post on Facebook. But to generate potential customers and do well, that is another matter. There seem to be many ways you can spend time on Facebook to expand your audience. Some are time-consuming, very expensive, or require technical understanding. For marketers, solving all problems at once is not the best way to drive growth on social media. Not only will you spend too much time shooting in the dark, but you will also have undesirable results. A better way is to start with some simple wins, which will increase your Facebook potential customers. Refine them, see what they do, and then improve the strategy for driving prospects and sales. ...
by Michelle | Jan 12, 2021 | Updates
This article will list the best customer relationship management tools for e-commerce brands and how to achieve this digital customer experience so you can understand which is best for you and your business. A CRM system is a technology for managing customer relationships and the data associated with them (including customer satisfaction and behavior, purchases, activities, etc.). Customer relationship management goes beyond e-mail addresses, and its behavior is more like from the beginning of the customer relationship to the current customer relationship stage and how to maintain customer records. When it comes to e-commerce brands, there are specific CRM tools, each of which provides different functions. We will study the advantages and disadvantages of these tools and useful information to determine which tool is best for you to provide maximum productivity and customer solutions. ...
by Michelle | Jan 5, 2021 | Updates
Suppose you are a camping supplies company and you are selling an awesome portable camping stool through ManyChat. When setting up a ManyChat campaign, you used photos from several different processes and process steps. Now you want to update the process with new pictures. Normally, you have to track each photo and update it one by one. This can be a tedious task. Wouldn't it be great if there was an easier way? good news. We are launching dynamic image blocks to help you quickly update and manage images in ManyChat campaigns and processes. ...
